Sorry, You’ve Been Phished. What?
I can haz ur passwerd? Heeeere phishy phishy phishy! (to quote the great Ernie from Sesame Street) Like anything that gets popular, there are unruly folk out there trying to fark up our fun. Lately its...
View ArticleHow to lose friends and tick off people on FaceBook
An open letter to all my friends in the social media consultant/guru game, Please stop. You’re steering people the wrong way. You sell yourself as social media consultants, the ones that can show you...
View ArticleTelesummits: You’re Doing Them Wrong – Video
Originally I was going to call this post The Bus Ride, Best Guy and the Bald Spot, since I hopped on a 6 hour round trip bus ride while I’m in NYC, to get to PA to see the best guy I know and he shows...
View ArticleHow We Are Killing Facebook
“Science may have found a cure for most evils; but it has found no remedy for the worst of them all – the apathy of human beings.” – Helen Keller (You KNOW this post has to be epic, I started it off...
View ArticleThings We Should Ask The ROI Question About Before Social Media
Let's call him "ROI Guy" “What’s the ROI of Social Media?” That’s the question that gives me ulcers when asked it. Easy now, old-school business folk, I don’t have a problem questioning the value or...
View ArticleWarm Spam: The Worst Social Media Recipe, Ever.
Back in the old days of the Internet/Email, it was a happy place (we’ll call this time period B.S. “Before Spam”). In the BS years the Internet was pure information and email was a way to communicate...
View ArticleWorst Use Of Social Media of 2012: Boners BBQ
+++UPDATED BELOW+++ Ten days into the new year and I think we already have a champion. No, it’s not the N-Control Avenger PR Disaster that rounded out 2011. Nor was it the FedEx foul-up. Let’s say you...
View ArticleCheck Your Facts Before You Shell Out Info
Social media is an amplifier. The little mix-ups and mistakes we all make in life are just part of being human, and usually we do them quietly. But when we fark up online, people are listening. Our...
View ArticleHow One Small Change Got Our Video 13,000,000 More Views On Facebook
Content that resonates is key, there is no argument. I’ve always said just make great content, and you’ll get the views/likes/subscribers you were hoping for. In the content world today, that’s not...
View ArticleThe Vanity of Going Viral On Facebook
A few months ago, I went viral. It was all my ego could hope for and more. Tens of millions of views of me on stage. What else could a keynote speaker ask for? Metrics that matter, that’s what. In...
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